Over-Stove Shelf with Pull Bar
Building the viral wooden over-the-stove shelf with a cabinet-pull rail to sell on Etsy
Video published Feb 28, 2026 by JASCOgoods
Startup cost: Low to moderate startup cost (miter saw, table saw, router or dado setup, chisel, drill, sander; 1x6 pine, a metal cabinet pull, oil-based polyurethane) (our estimate; the video doesn’t give figures)
Source video
JASCOgoods · I Built a Viral Woodworking Project to See If It Sells ↗
One of 2 gigs covered in this video
What It Is
You build a 30-inch shelf that sits on the back of a stovetop: a 1x6 top set in quarter-inch dados in two legs, notched at the back to clear the stove's backsplash, with a metal cabinet pull (about $25) screwed on the front as a towel or utensil rail. The creator finishes it with oil-based polyurethane to resist heat, steam and grease, and adds a small bracket so it can't tip forward. He shows similar Etsy listings at about $24.99 (with $72.21 shipping), $40, $57-$74 for a best seller in 20 carts, and $75.
The Pitch
The creator built this to test whether a project that went viral, with videos of 2 million views, actually sells. Viewers of those videos kept asking where to buy one, which suggests there are buyers.
Who It’s Best For
A woodworker with basic tools who wants a simple kitchen product and is willing to deal with custom sizing for each buyer.
The Truth (as we see it)
The creator's own conclusion is that the viral shelf doesn't sell as well as the views suggest, and he names real problems: it sits over a stove, so it could be a fire hazard and a liability you would need to look into, and every kitchen's backsplash is different, so fit is a headache. The prices shown are other sellers' listings. The metal pull is the costliest part. He ends up recommending a different product from the same video instead.
Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.
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