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Jesse Cunningham

Microsites With Citation Stacking

Rank-and-rent microsites backed by a stack of business profiles on trusted sites (citation stacking)

Video published Nov 3, 2026 by Jesse Cunningham

Startup cost: Very low startup cost (a domain and cheap hosting) (our estimate; the video doesn’t give figures)

What It Is

You build a small 20-40 page website for one service in one town, such as roof repair, using AI. Then you create matching business profiles with the same name, address and phone number on sites Google already trusts, such as Facebook, the Better Business Bureau, Houzz and MapQuest. When the site ranks and calls come in, you earn by renting the site to a local contractor, selling the leads, or taking a cut of each job.

The Pitch

Jesse runs a contest where 33 people built 61 new sites for the same two searches. After 40 days, one contestant reached number one on Google, and he says the winners shipped complete sites, gave town-specific detail and built 15 trusted profiles. He says rental fees run from a few hundred to a couple of thousand dollars a month.

Who It’s Best For

Patient, methodical people who like SEO and don't mind calling contractors to make a deal.

The Truth (as we see it)

A contest ranking is not income, and only a handful of the 61 sites scored at all. Google rankings for new sites swing a lot, and Jesse admits profiles often outrank the site itself for weeks. You still have to find a contractor willing to pay. Jesse runs the Rank Expander Academy, a paid Skool community with a 7-day free trial, and promotes it throughout the video; the build files he mentions are inside it.

Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.

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