Outdoor Hobby Product Blog
Low-competition outdoor and hobby product blog, later paired with YouTube and a course
Video published Nov 6, 2023 by Adam Enfroy
Startup cost: Low startup cost (our estimate; the video doesn’t give figures)
Source video
Adam Enfroy · If I Were Starting a Blog in 2025, This Is What I’d Do ↗
What It Is
A personal-brand review blog in a physical-product hobby niche that big media sites mostly ignore, such as grills, kayaks, gardening or home saunas. You start with three 'best X' buying guides, each backed by three how-to articles. Content stays at least 80% informational, written from hands-on experience with your own photos. Later you add a YouTube channel and a course or consulting.
The Pitch
Enfroy shows that kayak and grill 'best' keywords often have difficulty scores under 10 to 20, while software keywords sit in the 90s. He says a domain rating of 20 to 30 is enough in these niches, against 70 to 80 in marketing or SEO. He points to examples that pair a blog with YouTube, including a gardening site with over 100,000 monthly visitors and a 643,000-subscriber channel. His path to $10,000 a month, which he says can take 6 to 12 months, is about 30 articles, some ad revenue, some affiliate revenue and a sponsorship or two. He suggests two posts a week, 5 to 10 hours a week, and refreshing posts every six months with about 250 new words. He adds that getting 20% of your articles onto page one is a good result.
Who It’s Best For
A hobbyist with real hands-on experience in an outdoor or craft niche who can take original photos and is open to adding video and teaching later.
The Truth (as we see it)
This video is from late 2023. The title says 2025, but the content targets 2024, so Google's behavior after its helpful content updates may have shifted since. The niche advice is specific and sensible, and Enfroy candidly says a $100,000-a-month blog is not realistic for a newcomer today without YouTube or your own products. Testing products for original photos can add real cost. His own figures (about $878,000 in affiliate revenue for 2023 to date) are self-reported. The video promotes his paid Blog Growth Engine course and mentions Skool, Ahrefs and Surfer SEO.
Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.
Not sure this one’s for you? Take the 60-second quiz and we’ll find gigs that fit you.