Finding Low-Competition Dropship Products
Finding low-competition dropshipping products via a trained Instagram algorithm or product-research software, then testing with Facebook ads
Video published Aug 26, 2026 by Henrik Wold
Startup cost: Low (a Shopify subscription, a $50/day ad-testing budget which can be cut lower, optional paid product-research software)
Source video
Henrik Wold · Watch the video ↗
What It Is
Instead of chasing the biggest viral trends (too saturated for a beginner), find low-competition winning products two ways: free method — create a fresh Instagram account and deliberately like several dropshipping-style posts to train the algorithm into feeding you trending product ads in Reels; paid method — use a product-research tool to pull products trending on TikTok Shop, filtering for items still under roughly $300K in tracked revenue with a still-rising sales graph (not yet saturated). Validate against three criteria (solves a real problem, $25-30+ profit margin after supplier cost, recent but not brand-new), source cheap on AliExpress, then test with Facebook ads ($50/day, targeting US/UK/Canada/Australia or Australia-only for cheaper testing), cutting any creative with cost-per-click above ~$2.30 and adding new test creatives daily.
The Pitch
The presenter says he's made over $10 million in dropshipping over 7 years and cites a specific student who made over $70,000 profit in 8 weeks from a new store without chasing any viral trend, framing this as a free alternative to channels that push paid affiliate software recommendations.
Who It’s Best For
Someone willing to do real, ongoing product research and comfortable running and iterating on paid Facebook ad tests daily.
The Truth (as we see it)
Shopify dropshipping with AliExpress sourcing and Facebook ad testing is a well-established, real e-commerce model, and the specific tactical details (CPC benchmarks, the revenue-threshold saturation check, avoiding heavy/complex products) reflect genuine operational experience. The presenter's $10M figure and the student case study are self-reported and unverified, and the video still promotes a specific paid research tool as an option despite the 'no affiliate pushing' framing.
Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.
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