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Themed Adult Coloring Books

Themed adult coloring books sold as PDF downloads or through Amazon KDP

Video published Sep 6, 2026 by Ritah Speaks Digital

Startup cost: Near-zero cost (illustration or design tool) (our estimate; the video doesn’t give figures)

Source video

Ritah Speaks Digital · 5 Digital Products which You can sell on Selar Beyond Ebooks ↗

One of 5 gigs covered in this video

What It Is

You create a set of coloring pages around a theme and an audience, such as travel, cozy self-care or faith, and sell the set as a PDF that buyers download and print, or as a paperback on Amazon KDP. The creator's example is a self-care coloring book for Black women featuring a recurring character, Rosie, doing self-care activities. The work is designing the pages around a planned 'experience' rather than stitching together random pictures.

The Pitch

The creator says adult coloring has become very popular because people want a screen break and a way to unwind, so you are selling an experience rather than information. She says a strategic theme aimed at a specific person is what makes a coloring book sell.

Who It’s Best For

People who can draw, or design with illustration tools, and who want to make a product for a specific community they understand.

The Truth (as we see it)

Adult coloring books are a real and very competitive market, especially on Amazon KDP where many sellers mass-produce them. The creator's emphasis on a defined audience and a consistent character is a reasonable way to differ from generic books. No sales figures are given. If you use AI image tools to make pages, check the platform's AI-content rules and disclosure requirements. The creator is promoting a waitlist for her own paid annual membership, the Digital Gold Mine Club, which teaches these formats.

Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.

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