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Luna Vega

Embroidered Print-on-Demand Apparel

Print-on-demand embroidered sweatshirts and apparel on Etsy via Printful

Video published Mar 20, 2025 by Luna Vega

Startup cost: Low startup cost (Etsy listing fees, optional Canva mockups and samples) (our estimate; the video doesn’t give figures)

What It Is

You open an Etsy shop and connect it to Printful, which now offers embroidery on more products and in more spots, such as sleeves and chest. The creator designs a unisex sweatshirt in trending Comfort Colors shades with a large embroidered font and sleeve embroidery, picks the thread colors and garment colors, and writes an SEO-rich title. Printful embroiders and ships each order, so you hold no stock. She recommends making your own mockups with models in Canva instead of Printful's basic ones, charging shipping, and aiming for at least a 15 to 20% margin.

The Pitch

The creator says embroidered apparel is a hot Etsy trend, with some sweatshirts reportedly generating as much as a million dollars, and that new shops are still getting sales. She says the obstacle used to be the lack of print-on-demand embroidery options, which Printful has now expanded.

Who It’s Best For

People with a sense of trends and simple typography who want a physical product without handling inventory.

The Truth (as we see it)

This is a short, basic setup tutorial; the million-dollar claim is not sourced and she shows no results of her own. A 15 to 20% margin is thin, and embroidered print-on-demand items cost more to produce than printed ones, so pricing and returns need care. Ordering a sample to check quality is sensible. No paid product of hers is promoted beyond a link to another of her videos.

Our assessment, based on the video and what’s typical across similar videos. We don’t independently verify income claims or prices.

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